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Shorts · 1
Videos · 7

Wearables - From Computer In A Backpack to Smartwatches
Apr 27, 2015

Top Gift Ideas For Tech/Gadget Fans
Dec 15, 2014

Completely Unfair Camera Battle - iPhone 6 vs Sony RX100 III vs Sony A7S - Which One To Buy?
Nov 17, 2014

Platform War - iOS vs Android - Apple vs Google - Comparison
Oct 1, 2014

3D Printing Today and Tomorrow - the World's largest 3D store - Occipital Structure, Makerbot etc.
Sep 11, 2014

Flying above Tallinn Old Town, City, Beach, Harbour - with DJI Phantom 2 Vision+
Aug 22, 2014

Drones Today and Tomorrow - Overview - featuring DJI Phantom 2 Vision+
Aug 22, 2014
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Platform War - iOS vs Android - Apple vs Google - Comparison
Oct 1, 2014 · 13:37
Sander Saar compares iOS and Android by examining the business models of Apple and Google alongside their software and hardware. The video evaluates operating system differences, software update cycles, device fragmentation, hardware build quality, and integration. It also reviews customer support options and discusses the future outlook of the mobile platform market.
Introduction to the platform war
Sander Saar introduces the iOS versus Android comparison, reflecting on his experiences with both platforms since their origins.
Business model comparison
The host contrasts Apple's hardware-driven business model with Google's ad- and media-focused revenue strategy.
Operating system comparison
Sander explains the similarities between Android and iOS, clarifies the difference between stock Android and modified versions, and shows comparable software features.
Software update cycles and fragmentation
The speaker analyzes Android's update delays, walking through HTC's update flow diagram, bloatware layers, and developer revenue disparities.
Hardware and devices comparison
Sander compares build quality, camera sensor implementation, and market performance between Apple and various Android devices.
Software and hardware integration
The discussion covers how Apple executes tight software-hardware integration versus Google being first to market with raw features.
Customer support and after-sales service
Sander highlights the customer service difference between Apple's direct retail store support and Android carrier-dependent repair workflows.
Future outlook and conclusion
The presenter shares his advice on picking the right platform based on personal priorities, discusses future competition like Tizen and Windows Phone, and wraps up the video.
Hi, I'm an Apple fan, Sander. Hi, and I'm an Android fan, Sander, as well. With regards to, with regards to lots of conversations happening around iPhones with iPhone 6 launch and iOS versus Android, I just wanted to share some of my thoughts and hopefully in an objective manner. So we want to look at hardware, then also software side, how the service side looks like, and both from developer and also consumer perspective, and also see what the future will hold for both of them.
I've been an Android user from the very first day when Nexus One came out and been using Galaxy S2, S3, S4, and also Nexus 5 now. With regards to iPhone, I've also been using it since the very first iPhone and now up to iPhone 6, every, every model in the way. And I'm really excited about that. I And I do that for 2 reasons. First of all, I'm just really excited about the development and the fight between those 2 platforms, but I'm also really keen to find the best phone for myself, which is always going to be a balance and comparison of values and features.
There is no best phone in the world. What is best depends on the values you have and also who's measuring it. So if it's you or someone else, it could be something totally different. So I'm going to be as objective as possible or share some ideas with you that I consider or think about when I look at those 2 very competitive platforms. One who's making money by making hardware and making it really expensive, and the other one who's making money via advertising or media, who's trying to drive the device prices really down and take everything up to the cloud and make money there.
So first, when you look at the operating system, they're so similar, especially after Android 4.4 to, they're both great phones to use out of the box. With regards to Android, I think there's one thing I need to clarify. Android devices could mean anything. For me, when I talk about Android now, they mean clean, pure Android OS from a Nexus phone. So if you think about an HTC phone, it could have an operator version, so it could be someone like AT&T version or O2 version, whoever you're using.
When you're, it could have a second version which is Google Play Edition, which is probably as close as it gets to the Nexus phone or the purest Android. And then also they have developer editions, which are all 3 completely different Androids. But here I'm talking about the purest Android on Nexus devices. Those 2 operating systems have always been in a fight, and they've become so similar after probably Android 4.2. So if Apple now introduced Apple HealthKit, Google has Google Fit.
If Apple introduced iOS CarPlay, Android introduced Google Auto. If iOS introduced Health, HomeKit, then Android introduced Nest Developer Kit. So as you can see, they're always fighting between each other, and that's what's driving the ecosystem. iOS 7 was 64-bit first. Now Android L also supports 64-bit. The biggest challenge here is, as you can see, it's an update race, is that most of the Android devices are not kept up to date.
For example, when I was using Galaxy S2, I had to wait nearly a year, actually even more than a year, because my Android version was like 3 major updates behind, which is the biggest limitation because I could know all of those features are available but not for me. HTC has published a great graph to show why is that. So first of all, when an Android version is released, it goes through the manufacturer, and the manufacturer will send it through to the chipmaker.
The chip manufacturer will then look whether it's possible to integrate with the new Android OS, and then will make a decision whether to build the drivers for it or not. Once the drivers are built, then for example HTC will start building their version of the new Android operating system. Once that is built, they will also start building a layer for the operator, mobile operator, and then any additional apps that need to be updated.
So it's a fairly long cycle, and most of the time they just can't make it happen before the new model already comes out, and it's a year-long wait since their last version. That's not the case with Nexus 5 or any Nexus phone because Google is doing their best to keep it updated all the time. Compared to iPhone, for example, iOS 8 is even available for iPhone 4S, which is 3 years old or 4 version generations old phone now.
But you can still run the latest. The slow cycle for Android is generally for a few different reasons. First of all, you got a phone which has a blank Android. Let's call that this Nexus phone. Generally then, the manufacturer will add in their own software. So in this case, let's say it's a Samsung, and Samsung add their S Pen or S Health applications on it. Then they go to an operator. An operator, let's say it's O2. O2 wants to add their own entertainment apps on top.
And then when it gets to the consumer, consumer will install their apps. So you'll have this thick of apps on the phone or just additional software that is not needed and was not meant to be there when Android was founded before it was even sold to Google. So it's really important to understand that Android in its purest is great operating system. Android with the full stack, I'm not a big fan of. At the same time, when I talk about software, pretty much Google has taken over my life, to be honest.
So all my emails are in Gmail, my work email is in Gmail, and I'm using Google Drive for hosting my files, I'm using Google Calendar, I'm using Google Photos, I'm using YouTube for my entertainment. So pretty much all of my life is in the hands of Google. So from software perspective, they've done a great job getting people on their platform. Both the platforms also have great app stores available. I think generally equal amount of apps, and most of them are covered on both platforms.
The only difference here is that most of the apps come out on iOS platform first and then on Android. The pure reason here is that though Android is dominating the market of its devices, the revenues that developers get are still 60 or 70% coming from an iOS device, and that's a very simple reason why they always do iOS devices first. Another reason which leads more into devices, and I'm talking also from developers' perspective, is that Android is such a fragmented marketplace.
It's not just the versions, software operating versions that are out there, but also the screen sizes. For example, Samsung itself has 27 different screen sizes being sold at the moment, while iPhone has 6 in its lifetime. So that's again a massive differentiator and makes life so much easier for developers. Talking about devices, Android has the biggest market share. Nearly 60% or 58% of the market belongs to Android and around 40% to iPhone.
When talking about devices, iPhone 5S was since last month still the number one top-selling smartphone in the world, even after one year after its launch. As compared to, for example, Galaxy S4, which, which sold 10 million units in 30 days, iPhone 6 sold 10 million units in 3 days. So on the premium market, there's no doubt that Apple in the hardware space has got its lion's share.
Hardware doesn't make all the difference. You can have the highest specs, but it's not going to deliver value if it's not well integrated with the software. A great example of that is that both of the Nexus 5 as well as the iPhone had an 8-megapixel Sony image sensor inside. One of them delivers amazing image quality, the other one is just so poor that in most of the daily scenarios I would still need to use my pocket camera. Obviously the difference in focus shows also in device build quality.
Apple is just in its own league with a glass and metal back. At the same time, most of the higher-end models such as HTC One, the LG G3, and the Samsung Alpha phones are just getting better and better, and they're so close now that it looks and feels even exactly the same. But it's just the difference is how well the software and hardware come together. So the ideology of the ecosystem is just very different, how they're making money, and that's what also derives the difference in, in how, how we're using those devices.
While Google is always innovating, bringing new features to the market, and trying to be first to grab as many people to their platform as possible, as they're making money that way, then Apple is probably never first. For example, iPod, there were loads of music players that even looked similar before that, but the biggest issue of music distribution wasn't solved. They didn't come up with a solution before that. For example, another one is an iPad. Microsoft had a try in 1991, then 2000s, didn't work out.
Apple came with a full solution, how software and hardware work together, And then it was picked up by developers and now it's a big success. So while Android is all about software, you're also going to have those great specs in those phones. But specs doesn't make the phone, but how the software and hardware work together, that's what makes the phone different. So looking at how hardware and software should work together, I think the best example is when the big screen started appearing for Android phones because there was very limited support from developers.
So most of my applications that I just had on smaller screens were just zoomed in on the bigger screen. So why would I carry on with the bigger screen just to see the same thing larger? I think that was again another example to show why Apple wasn't the first in the market. They just waited for developers also to come on board, understand how they can use the larger real estate that users will have in the palm of their hands, and also to leverage and take full use of that.
Another interesting thing that a lot of people don't think about when they buy a phone is the support or after-sales side. So when Apple has its shops all around the country, then most of the Android manufacturers and Google themselves don't have those shops around the country, though Samsung is now building their network. A good example of that is when I had issues with my Galaxy S3 phone when it didn't want to start anymore and I had to take it back to the store.
Then I went there, they took it to their expertise, it took them a week and a half to come back to me, so I was just without my smartphone. Another example in contrary, when I went to Apple Store and I had issues with my camera, so it always had those dots in the camera when I was taking photos, I just took 2 sample images and then I was given a new phone straight out of the box without any questions asked. That's what makes a difference for me as well when I think about buying a phone.
There is no way to play the blame game when you are responsible for the hardware and software yourself. While on Nexus devices the blame game is easy to come because the software is not good enough, or it's not integrated with the hardware manufacturer, or it's due to your cell operator in your country. So what the future holds like, so don't just listen to the guys who say, hey, you must be Apple fanboy or just dumb user when you're buying an iPhone.
No. Or you might be against iPhones just to show your rebellion to buy an Android phone. I think you need to think about it from your perspective. What is important for you? And what you care about or need to use every day. And those things to consider are: is the software, is the hardware, is the support, and is the developer community around it? None of these phones are perfect. Apple has its major downsides as well as Android has its major downsides.
For me, iPhone 6 is the best phone to use just because I care so much about the camera. Though I use most of Google apps on iPhone and they work just great because Google is a software company, it's developing those apps to iPhones as well. And software company as they are, they're trying to lock manufacturers more and more in. For example, they just made more restrictions for Samsung or other manufacturers to include all Google apps on their home screen when they're launching their new phones. While Samsung has now paired up with Intel to actually start building their own operating system, Tizen, which will launch in smartphones in Russia at the end of this year, and they've already brought it to their Galaxy Gear watches.
So there's lots of change coming up there. Windows Phone is also really interesting now after Nokia's acquisition, how the Microsoft phones will look like. Like, maybe they will be the next phones that we're going to use. So I'm really keen always to follow that fight. Today I think iPhone 6 is the best phone I can use. Maybe when Nexus 6 comes out, I think that that might be the best one. The next one might be Lumia or even an update to an iPhone or a new Android phone.
We don't know. So let's keep our eyes on, always think about what's important to you, what's valuable to you, what do you use, and then compare that to how much you have to pay for it. And then make up your mind, because there's no right answer, there's no wrong answer, there's only answer that's best for you. And by the way, this is just my perspective. Someone else's perspective might be completely different, so keep that in mind as well. Thank you for watching and see you next time.
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