Customer loyalty, growth and earnings are increasingly driven by recurring revenue bundles. Big 4 have all introduced their own bundles trying to compete for customer attention offering better value, convenience and simplicity. More and more services are being bundled across and within industries. In this video, let’s explore how to win in this new world…
Tag: amazon prime
Content – a feature to sell everything else
Content doesn’t need to make money. Not directly anyway. It has moved from being only a revenue driver for content owners and studios to become a key part of companies’ flywheel. All in all to increase the lifetime value by selling other products and services.