Netflix coming to the end of the road – What’s next for Netflix?

You can also listen to the article here:

Netflix lost 2M subscribers, 70% of its market value and laid off 450 employees in 2022. Looking to add a lower ad-supported offering, no longer releasing episodes at once, exploring new formats and acquiring gaming studios. Is Netflix turning into a traditional TV network? Times are not easy with increasing competition for talent, content, eyeballs and…sleep.

In this video:

  • 00:00 Intro: what happened with Netflix?
  • 00:38 Why is Netflix losing content and subscribers?
  • 04:04 Challenges for Netflix
  • 04:22 Challenges: Talent Pool
  • 05:36 Challenges: Discovery
  • 07:42 Challenges: Monetization
  • 08:28 What’s next for Netflix?
  • 08:41 Next: Lower ad-supported offering
  • 09:34 Next: Content updates
  • 11:05 Next: New lines of business
  • 12:25 Conclusion: What was promised?

By Sander

Sander is passionate about media and technology, helping companies with strategy, product and growth. Currently consulting Red Bull Media House with strategy and growth as well as Moonbug, a $145M fund to create and distribute inspiring kids content, with business strategy. Previously futurist and led non-linear strategy at Disney after heading strategy and growth at Maker Studios internationally. Before that product manager ​at Verizon Media Group (AOL) and video distribution network Goviral. Early on he helped Europe's largest seed investment fund Seedcamp​ and organized hackathons in Africa with Garage48​.