AI vs learning a guitar riff live on stage - AgentTV at SF Tech Week
By Sander SaarPublished Updated Length
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AI vs learning a guitar riff live on stage - AgentTV at SF Tech Week
At SF Tech Week, Sander presents AgentTV during a live demo slam, demonstrating the challenge of learning the Seven Nation Army guitar riff using standard AI assistants that only output text. He explains how AgentTV indexes video audio, transcripts, and frames to let AI agents link directly to specific timestamps in tutorials, such as Marty Music's lesson. After using ChatGPT to find the exact clip, he plays the riff live on stage and discusses making video libraries accessible to AI.
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Chapter summaries
Introduction to AgentTV at SF Tech Week
The host welcomes the audience to SF Tech Week and introduces Sander, the founder of AgentTV, who arrives on stage with an electric guitar.
On screenA title screen displays the Google for Startups logo before cutting to a male host in a striped shirt addressing an auditorium audience from a stage branded with SF TECH WEEK. The presenter, Sander, then joins him on stage carrying an electric guitar slung over his shoulder, smiling and waving to the audience.
The challenge of learning guitar with AI
Sander explains his task of learning the Seven Nation Army riff live and demonstrates how standard AI assistants return text and tabs rather than videos.
On screenSander talks with his electric guitar on stage while slides show smartphone screenshots of ChatGPT, Claude, and Gemini text responses with guitar tabs.
Bringing video creators to AI agents
Sander highlights YouTube creator Marty Music and explains how AgentTV indexes video audio, transcripts, and frames so AI agents can navigate to precise timestamps.
On screenThe presentation displays Marty Music's YouTube channel followed by screenshots of the AgentTV video analysis platform and question search interface.
Live demo with ChatGPT and guitar performance
Sander demonstrates ChatGPT linking directly to the relevant timestamp in Marty's tutorial, plays the Seven Nation Army riff live on his electric guitar, and tries Gemini voice.
On screenA screen recording shows a Marty Music guitar instructional video embedded within the ChatGPT interface. On stage, a presenter plays an electric guitar and speaks to the audience in front of the projected presentation screen, followed by a view of a mobile phone displaying the Gemini voice interface.
Making video content usable for AI
Sander invites video creators and brands to make their libraries accessible to AI agents using AgentTV, and the host concludes the presentation with applause.
On screenSander gestures on stage while presenting the AgentTV audit tool, plays a final guitar chord, and receives applause as the host returns to the stage.
Transcript
We've been seen, we've been heard. Now, my friends, the question we've been wondering all night is what would happen if we could watch videos inside of AI? And our next founder is welcoming on stage to do just that. Please welcome Agent TV. And play a little bit, play a little bit.
Hi everybody, I'm Sander, and tonight I will be auditioning to you guys, Bosco and the Highway. But they gave me one requirement: I have to learn how to play Seven Nation Army riff. So as one does, I opened all 3 of my favorite AI assistants and got them started with the research.
Let's see what they came back with and try to make it work. Absolutely. We know that term. The riff is just one note pattern played on a single string, and here is a tab. Who else is tired of AI giving you essays to read and how-to text to follow when we just want to see how to fix something, how to do my makeup, how to play the guitar, or the destination I'm traveling to? 80%, 8-0%, of internet traffic today is video.
Yes. But AI takes us back 15 years to the text-based internet, so we have to go back to reading. I want you to meet Marty. He quit playing guitar when he was 13 because he couldn't get excited about learning music through reading sheet music. So when Marty started teaching himself to play, and now he's teaching others, he started recording those sessions and putting them on YouTube, and now he's got more than 5 million students watching and learning those songs through video.
But Marty's stuck on a platform. You and I, when we use ChatGPT and Claude, we can't access Marty's videos. So we want to bring Marty along to the next generation of the AI personal assistant interfaces. We ran Marty's videos through Agent TV, where we analyze every single word, sound, and frame to the millisecond. And embed all of that so it becomes easy for AI agents when they visit Marty's site to find that content.
So you and I can actually get the guitar lessons and Marty's students today can also ask questions from Marty and it takes them to the exact moment, uh, so that they can play along and learn by watching and doing it because that's how we learn best rather than just reading. So let's try this thing again now with ChatGPT enabling Marty's videos. Let's see what it comes back with.
Now there's a little variation.
Straight to the right moment.
We're going to try and make that bass line power chords as well, so they're all fingers are always a whole step apart and the fingers across. So we've got the same riff, and I did try.
Also Gemini to teach me how to sing this.
Da da da da da da da.
And that's exactly what is missing in AI today in this robotic world. We are missing the lived human experience that we all love to watch and follow. But AI is kind of stuck in the old age. We want to bring AI along to the 21st century and give it access to videos. So if there's brands who make videos in the room, if there's filmmakers or creators, you already make and invest so much in the video and you want your content to be seen and found on those new platforms, the interface of the internet of AI personal agents.
Now you can with Agent TV. Go and check out how AI agents currently see your videos on agenttv.com. Did I pass?
Give it up one more time for Sander and Agent TV! Yeah, let's go! Listen, we were in rehearsal yesterday. I was like, oh, you the cool guy with the guitar. Okay, I got you, I got you, Sander, with the cool hair, the cool guitar.












