Clubhouse grew from 1,500 to 10M monthly users in less than a year. This caught everyone’s attention from investors to large social platforms. Facebook has a plan to win with live audio rooms, podcasts, soundbites, music and putting a studio in your pocket. This is a new era for audio growth.
In this video:
00:11 Facebook Live Audio in 2011
01:08 Clubhouse intro
01:35 What’s driving Clubhouse success?
04:11 Clubhouse as a format and new entrants
07:10 Facebook plan to win in audio
07:54 Facebook Live Audio Rooms
09:51 Facebook Podcasts
11:24 Facebook Soundbites
12:47 Facebook Music
13:31 Facebook Audio Studio
16:40 Clubhouse growth slows
18:50 Audio is here to stay